Home | 6/1/2012 Issue | Article

Service lines growing, but aligning physicians is tough

Effective Apr 4, 2012
Published Jun 1, 2012

As the HealthLeaders Media intelligence report ­Service Lines Grow Amid Strategic Challenges shows, most ­healthcare leaders anticipate that their service lines will grow over the next few years, with a big baby boomer-fueled push for oncology, orthopedic, and cardiology needs. And younger patients will generate the demand for wellness or neurological care, with new service lines to come.

Yet hospitals shouldn't automatically count on return on investment. There's great angst among hospital leaders, the survey shows, in plans to integrate physicians to deliver that bottom line.

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