Physicians' role in social media
Effective May 7, 2012
Published Jul 1, 2012
Many physicians are still hesitant about using social media in their professional lives. Concerns range from time commitment, liability, patient privacy, and unfamiliarity with the technology, to the appropriateness of social media interactions in a professional setting. But physicians should know that social media sites are not just a healthcare marketing or recruitment tool. They can also help educate and engage patients-and physicians play a vital role in those conversations.
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